Colleen Ferrier

CMO

Biography:

Colleen is a seasoned direct marketing expert with more than 15 years field experience specializing in guiding integrated direct to consumer campaigns with an acute focus on your investment return. Her broad experience over the last 15 years has included management oversight of marketing, operations, and TV production. She has been instrumental in leading teams through the process of launching new and existing products, having done this for more than 15 years highlighted by incredibly successful launches with My Pillow Pets and Little Giant Ladder.

Colleen is an indispensable resource of all things direct response (DR). Her intrinsic knowledge of consumer behavior and their buying habits has played an integral role in the success of campaigns. Her professional and caring approach helps set the tone at the introduction before any work is engaged.

Biography:

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Professional Life:

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Luke Rodriguezclient

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