Reports To: Media Director

Position Summary: The Senior Media Planner/Buyer is responsible for the planning of all media for assigned clients and new business, in addition to research, development, and presentation of media plans and media buying.

Responsibilities:

• Media planning and negotiation/buying
• Identify and evaluate new media opportunities
• Daily and weekly media estimates and reporting. Final evaluation of updated post log reports for assigned programs.
• Results analysis, media optimization and impact projection.
• Maintain strong station sales and vendor relationships
• Interfacing with client and internal teams
• Identifying and resolving problems
• Analyzing and tracking program results on a daily/weekly basis
• Manage multiple campaigns
• Manage, train and mentor assigned team
• Researches, develops, and plans media for assigned clients
• Gathers, organizes and presents competitive research and spending data
• Approving affidavits and reconciling discrepancies
• Mastery of the Core media tracking system from a front end and back end client results standpoint.

Desired Skills and Experience:

• 4-6 years TV media buying experience required, DRTV preferred.
• Strong math/analytical skills
• Proven ability to multi-task on various accounts
• Strong ability to shift priorities quickly in a deadline drive environment

Apply For This Position