Inside the World of Production: An Interview with Brandon Anthony

At the heart of direct response marketing are two things, the product and the production shoot. Content really is king; no matter how good or revolutionary a product may be, the creative, putting together the content, shooting the TV spot and stills (more on this in the future) is what gives it life. Brandon Anthony, one of our senior producers and directors sat down to give a behind the scenes look at what production is really like.
More

Animation: An Interview with Creative Director Ricky Turner

Animation was a revolutionary change in film and TV that signaled the advent of technological triumphs that previous generations couldn’t have even imagined. Animation brought us Mickey Mouse, Star Wars, Jurassic Park and others on the film side. In the world of television it enabled advertisers and show producers to create engaging and entertaining programs that connected with consumers like never before. Our Creative Director, Ricky Turner shares some insights about animation and his experience.
More

Creative Design and Brand Identity: An Interview with Brad Nault

In the recent weeks, I’ve noticed recurring discussions on the web about brand identity and its effect on a company’s success. Obviously, we can all agree that brand identity is imperative to a thriving business, but why does it seem that so many fall short on its definition, only limiting themselves to logo design.
More

America loves Bluewater Media, Kid Rock and the American Badass Grill. (Not necessarily in that order)

100% American made, of course.

Bluewater Media at its finest… GoPro perspective, Rock Stars, Shotguns, Catapults, Machine Guns, Phantom High Speed and explosions…. does it get any better? After 2 years of secrecy we can finally tell you what we’ve been working on. Introducing Kid Rock’s American Badass Grill! Cheers to another epic production by the Badass Bluewater staff.
More