Gina Pomponi

President & COO


Gina Pomponi, President, and COO of Bluewater Media is a bit of a renaissance woman; her interests and passions are as diverse as she is, ranging from her love for her adorable Aussies, Tango and Brooklyn to fronting her rock band for St. Pete music enthusiasts, and positioning Bluewater clients to maximize revenue opportunities. For more than 30 years, she has developed strategies and managed successful campaigns across retail, insurance, financial, high ticket lead generation, drive to web, and direct sell. While managing over $100mm in billings at both Mercury Media and Direct Response Media she honed her skills to become one of the savviest media thought-leaders in the industry.

Gina joined Bluewater in late 2015 as a Partner and quickly jumped in and built the media division into a multi-million-dollar diversified business supporting a constantly growing staff. She’s driven well over 11X in media growth and created Bluewater’s Account Management team to provide direct client support. Her leadership has been instrumental in building the web development division, e-commerce marketplace division and expansion of both the digital and analytics teams.

Gina’s accomplishments and accolades are widespread and include being awarded Tampa Bay’s 2018 Business Woman of the Year, Stevie Award’s 2019 Woman of the Year for Advertising, Marketing and Public Relations, as well as earning their Lifetime Achievement Award. Gina has also been a featured speaker on numerous industry panels, and had her insightful articles on retail, media, and women in business published across a vast range of outlets.

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